What is Account Management?

Effective account management means steering every aspect of your social media presence—from passwords and profile updates to analytics and ad budgets—so you can focus on running your business. At Design the Planet, each client receives a dedicated social‑media account manager who serves as strategist, project lead, and single point of contact.

Your Strategic Partner

Your account manager starts by learning your business goals, audience demographics, and internal workflows. They then craft a customized roadmap covering content cadence, paid‑ad spend, and KPI benchmarks. Think of this role as your in‑house social director—minus the overhead.

Key Duties

Platform Oversight: From Facebook Page roles to TikTok creator dashboards, we handle all settings, passwords, and security checks.
Calendar Control: We schedule posts, coordinate campaign launches, and ensure every upload aligns with peak‑audience timing.
Performance Reporting: Monthly dashboards reveal growth in likes, shares, reach, and conversions, along with actionable next steps. Is social media driving sales or visits to your website? We’ll know.
Budget Stewardship: For paid ads, we track spend in real time, reallocating funds to top‑performing creatives and pausing under‑achievers. We want to find what works for your audience.

Communication Cadence

We’re flexible. Some Louisiana clients prefer monthly Zooms; others need quick phone check‑ins or text messages. Either way, you’ll always know what’s live, what’s pending, and how campaigns are tracking against goals. And if your team is too busy? We’ll manage approvals via simple one‑click emails—keeping momentum high without clogging your calendar.