Congratulations to Our Client Your Nutrition Delivered On Winning THE BIG IDEA!
We are extremely excited and proud to announce that one of our beloved client’s, Erik Frank of Your Nutrition Delivered, was the recipient of the $50,000 grand prize at The Big Idea contest put on by The Idea Village as part of New Orleans Entrepreneur Week. Erik Frank, owner of Your Nutrition Delivered, is a […]
Rebranding: Doing it Right
When it comes time for a company to rebrand, there are some very important choices to consider. The biggest question is, of course, what’s not working about the old brand? And how do you answer that question? If we take a history lesson, it might be as easy as comparing oranges to, well, oranges. THE […]
Selling Yourself Effectively: The Subtle Art of Persuasion
No matter what business you’re in or what role you play within your company, there are always situations that arise in the corporate world in which you are called upon to sell yourself and/or your product. This is especially true in the case of marketing, which is all about finding an exciting, innovative, and effective […]
Restaurant and Bar Custom Facebook Pages
Facebook has ONE BILLION monthly active users as of October 2012 (source). Yes that’s right ONE BILLION. 600 million monthly active users used Facebook mobile products in September 2012. Imagine being able to reach that many people. That’s a bit far fetched, but targeting the local demographic is more reasonable. Restaurants and bars have a […]
Going Strong: Powering your Brand through Difficult Times
In our last post, we discussed how we’ve seen many large franchises suffer – due to the recession, growth has slowed and certain businesses have fallen off the map. However, it hasn’t been all bad news bears for everyone-some have used this lull to their very lucrative advantage. Take last year’s growth winner, Subway, as […]
Fading Fast: What Causes A Successful Brand To Fail Over Time
As a brand marketing firm, we here at Design the Planet talk a lot about what it takes to make a brand successful, and the steps you should take to make a brand stick. However, it is just as important to understand the less-mentioned landmines that can cause an initially strong brand to falter. Some […]
Bar and Restaurant Trends for 2013
Get your resolutions ready, 2013 is just around the corner. Consider some for your business while you’re at it: with a new year comes new consumer interests, and whether you own a restaurant or want to be in the know, we’ve got you covered with some tips. According to Baum Whiteman, National Restaurant Associations, numerous […]
Designing an Effective Billboard
Everyone notices prominent billboard displays while they are driving or walking- however, your eye is attracted to some more than others, and I am here to tell you why. Billboards are the best way to reach a large number of people and they are placed in a way that captures your attention. While billboards offer […]
A Blog About Blogging: Ideas To Expand Upon
Hello again, my dear little social media mavens! I hope my past few blogs have inspired you to create a thorough plan for your social media strategy, and that you have been tirelessly Tweeting and Facebooking away—maybe you’ve even launched your own social media campaign! I feel as though I’ve been so focused on helping […]