You May Need a Website Upgrade if…
In this day an age, technology evolves at a rapid pace. You might think you have bought the best cell phone of the century, just to find out that a bigger and better one will be released in 6 months. The same can happen with websites. If you answer yes to any of these statements, […]
The Art of Restaurant Menu Design
When sitting down to eat at a dining establishment, you are immediately engulfed into the atmosphere of your surroundings. The menu is a key factor in your restaurant or bar experience. It is the major impression a restaurant makes on you when you are ordering food and/or beverages. It can, and should, influence you in […]
What is your sauce hiding?
Through my adventurous and guilty pleasures of New Orleans’ restaurant variety, I’ve learned a few things. For example: According to my previously Northern-based co-workers, I don’t know jack about good pizza. Another… Do one thing and do it well; don’t depend on special menu offers to wrangle new taste buds. Many venues are well known […]
Catch Up To Our Campaign: How To Successfully Execute an Integrated Marketing Initiative
Hello again, dear readers! Last time that we caught up, I was giving y’all the rundown on my foray into a major social media campaign, and the actions I was taking to ensure that I was thoroughly covering all of my social media bases. I’m happy to report that things are going well, and we […]
Not-so-Fast Food: The Changing Pace of an Industry
As referenced in a previous post, a younger and more nutritionally concerned generation is affecting the way fast food standbys of decades are operate: no longer is burger king, consumers are demanding more. And the menu is not the only thing changing.
What makes a logo great
Would you know a great logo if you saw one? What qualities make a logo great? How can you tell if a logo is truly effective or not? A great logo makes a company memorable. A good logo should be simple, memorable, timeless, versatile, and appropriate for the company.
Mother (not yours) Knows Best: Learning to trust your branding agency
Working closely together with clients is one of our specialties and favorite things to do here at Design the Planet. Your product and ideas are key to the mutual success that the designer and client share throughout the design process. We strive hard to incorporate your visualization with our expertise. Another speciality of ours is […]
Wendy’s is Evolving: Trading in “Tried and True” For Something New
To me, Wendy’s has always stuck to the “tried and true” philosophy in remaining highly consistent with their original concept. Wendy’s was founded by Dave Thomas and Robert Barney in 1969, and was named after Dave’s 8-year old daughter, Melinda, who was nicknamed “Wendy.” Like any restaurant chain, Wendy’s has made small changes here and there over the years to continue […]
Setting Yourself Up for Social Media Success: Plan Your Way to Pay Dirt
As the self-proclaimed social media maven around these parts, the majority of my blog posts espouse tips and tricks for upping your social media game, engaging your audience, and setting yourself apart from the rest. That is all well and good, and very useful advice (if I do say so myself.) However, I think I […]