How Google Analytics Helps You
Google Analytics is a free tool offered by Google that is used on some of the worlds largest websites (including Google, Twitter, MySpace). Google Analytics generates reports with statistics about your website’s visitors. We use this tool to learn about our client’s visitors, and use these stats to help make our client’s websites more effective […]
Reduce, Reuse, Recycle
Waste is a symptom of an inefficient process. Preventing waste increases efficiency. Increasing efficiency increases profits. Theoretically speaking, it is better to prevent the generation of waste than it is to recycle. You can only recycle waste that you have failed to prevent. So, place your emphasis on reducing waste if you can, then recycle […]
Designing It and Planning It From A Newbie’s Perspective
When I eagerly accepted a job with Design the Planet to serve as a Project Manager, I wasn’t 100% positive of what would be expected of me, or what exactly to anticipate from my new position. My education and previous occupations have each given me the opportunity to take part in the art of communication […]
Facebook Gets (Yet Another) Facelift
It must be that time of year again when Mark Zuckerburg and the designers at Facebook get tired of the latest design or layout of Facebook. They’ve seemed so indecisive over the years, but hopefully, this latest update will be here to stay (for awhile). Come March 30th, your Facebook page will automatically be updated […]
New Orleans Mardi Gras: Brand Perception After the Fact
After having not spent Mardi Gras in a constant drunken stupor (purely for observational purposes) and having spent time in different areas of the city for the event, I can say there are two distinct sides to New Orleans Mardi Gras: Uptown and Downtown. Parades are unquestionably the center of the Mardi Gras celebration. While […]
The POWER of “BRAND”
At Design the Planet we eat, drink and speak BRAND. For us BRAND is all encompassing. Whether it’s a logo, website, a brochure, billboard or company uniform, everything that is associated with your company should be BRANDED. But, keep in mind that BRAND is much more than a visual element, BRAND is also about the […]
SEO: Link Popularity
When someone searches the web for a keyword, search engines use two major metrics to determine which pages to rank highest in their results. We discussed the easy part last month (content on your pages). The most important metric the search engines use is what they call “link popularity”. What is link popularity? When Google […]
Protected: RGB, CMYK, PMS – What’s the diff?
There is no excerpt because this is a protected post.
The Art and Health of Humor in the Office
Continued from Laughter – The Cheapest Medicine (January 25, 2012) Exploring how humor affects us in the work place has become a very interesting study and yes, almost discipline for me. In recent weeks, I’ve explored a variety of ways to help my team cash in on the health benefits of laughter, general well being, […]