How to Hire A Web Design Firm (Part 1)

My colleague sent me a wonderful article about hiring a web design firm that debunked the myth that everyone can design websites and proved that generally, you get what you pay for. I understand that we are in the business of designing websites and that there is competition out there. This competition is good and […]

A New Way of Testing Things

Ok, so I’m a bit of a geek when it comes to cross-browser compatibility testing. When I say geek, I mean I get excited when I find a tool that makes cross browser testing less painful and allows me to maintain a seated position while browser testing. I’m talking about a tool that makes it […]

Brand Security

When you think security, what do you think of? Four out of five people I asked said “Brinks”. Guess what Brinks is doing? No, they’re not buying a stadium; they’re rebranding! I do not understand changing a powerful brand that has household name recognition. I flipped when I heard the Cingular brand was on it’s […]

New Orleans Logos – Premium Parking

I know we promised not to spotlight our clients in the New Orleans Logos section of our website, but this is not a design client for us. We actually just recoded & cleaned up Premium Parking’s website and helped them with some web marketing so we think the logo still counts. Premium Parking’s logo reminds […]

Importance & Deimportance of Meta Tags

First off, what are Meta Tags? Meta tags are lines of website code that help the search engines place your website into the correct categories. If you look at a website’s source code (Hit Apple + U in Firefox), you will generally see a few lines at the top labeled “meta” just after the title. […]

New Orleans Logos – Audubon Institute

Audubon Institute’s logo is one of my all-time favorite logos and I do not think the designer of the logo gets enough credit for it. (I’m not even sure who designed it.) This logo is one of the reasons I become a graphic designer. The logo captivates the spirit of the animals and the interaction […]

New Orleans Logo – Rosy’s Jazz Hall

The logo for Rosy’s Jazz Hall always catches my eye when driving down Tchoupitoulas in Uptown New Orleans. Visit them Online My favorite part about it is the spirit and character it projects. I have a feeling of what it is like inside just by looking at the logo. It projects the cool vibe of […]

Wasted Marketing & App

If you drive around New Orleans, you have probably noticed a billboard for Oschner’s new ER website section included estimated waiting times – http://www.ochsner.org/now. Some of the billboards are strategically placed near competitors like on the elevated West Bank Expressway near West Jeff Hospital. In my eyes as a consumer and a marketer, this is […]

12 Great Ways to Use Twitter to Your Advantage

So, you’re ready for your very own Twitter account but still don’t grasp how it’s used? Maybe you’re one of the many ‘tweeples’ that already has a Twitter account, but can’t fathom what to write (tweet) about. Maybe your buddy/co-worker is giving you flak for having a Twitter account and you need some ammo to […]